TOOL OF THE DAY
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In today's issue:
Google launched Gemini Omni, an "anything to anything" model starting with video.
ElevenLabs revived Albert Einstein as a voice agent students can talk to.
Google Flow opened up "Tools," letting creators build their own custom workflows with plain English.
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VIDEO EDITING
🎬 Google releases "Gemini Omni"
Prompt: edit this keeping everything the same. add animated motion effects coming out of the skateboard
Google released “Gemini Omni,” a new multimodal model that can create and edit video from any combination of text, image, audio, and video inputs.
The first version, “Omni Flash,” is rolling out today to the Gemini app, Google Flow, and Google Flow Music, with YouTube Shorts and YouTube Create following later this week.
Note: Omni Flash is live today for Google AI Plus, Pro, and Ultra subscribers globally inside the Gemini app, Google Flow, and Google Flow Music.
It rolls out free this week to YouTube Shorts and YouTube Create. Developer + enterprise API access is coming in the next few weeks. Flash clips are currently capped at 10 seconds.
Prompt: When the person touches the mirror, make the mirror ripple beautifully like liquid, and the person's arm turns into reflective mirror material.
The big idea is conversational editing. Every instruction builds on the last (e.g., change a character, swap a background, dim the lights, adjust the physics) and the scene stays consistent across turns.
Google calls it "Nano Banana, but for video," grounded in Gemini's real-world knowledge and built to blend real and generated footage in one timeline.
Combine text, images, audio, and video in a single prompt
Edit characters, scenes, and motion through natural conversation.
Keep identity, physics, and prior edits stable as you iterate.
Prompt: Dynamic sci-fi film style video based on image_0.png. Elements light up similar to video_0.mp4 synchronized to the beat of the music from audio_0.wav
ARTIFICIAL INTELLIGENCE
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AUDIO GENERATION
🎙️ ElevenLabs releases "Albert Einstein" voice
ElevenLabs just brought Albert Einstein back as a “conversational AI voice agent,” letting students and curious learners talk to his written archives in his iconic voice.
Einstein's voice has been added to the “Iconic Voices” platform alongside the recreated voices of Mark Twain, Thomas Edison, and Alan Turing.
Note: Professors can apply for free Pro access through the ElevenLabs Impact Program for Professors, which already includes 100+ educators at Harvard, Stanford, NYU, Cornell, and UCL.
Einstein's voice is now live in two places on the ElevenLabs platform.
In ElevenReader, you can listen to books, essays, and articles narrated in his recreated voice, including Relativity: The Special and the General Theory.
And with the Einstein AI Agent, you can ask questions, explore scientific concepts, and engage with his ideas through real-time conversation.
PRODUCTIVITY
🛠️ Google Flow releases "Flow Tools"
Google Flow now lets you build your own creative tools inside the app using plain language.
Want a specific image editor, a custom video resizer, or a one-off shader? Describe it, and “Flow Tools” will build it for you (no coding experience needed).
Note: All Flow users globally can use existing Tools. Only Google AI subscribers (Plus, Pro, or Ultra) can create and remix them.
This is vibe coding pointed at creative workflows. You build the tool you wish you had, share it with other Flow users, and remix the Tools other creators have published.
Describe a tool in plain English, get a working version.
Browse and remix Tools made by other creatives.
Built for the micro-workflows no single editor covers.
Part of Flow's bigger I/O push alongside Gemini Omni and a new creative agent.
The launch includes a Tools gallery with picks from creatives like László Gaal, whose pixelBento applies lo-fi and glitch post-processing effects you can drop into any project.
ADVERTISING
How Jennifer Aniston’s LolaVie brand grew sales 40% with CTV ads
For its first CTV campaign, Jennifer Aniston’s DTC haircare brand LolaVie had a few non-negotiables. The campaign had to be simple. It had to demonstrate measurable impact. And it had to be full-funnel.
LolaVie used Roku Ads Manager to test and optimize creatives — reaching millions of potential customers at all stages of their purchase journeys. Roku Ads Manager helped the brand convey LolaVie’s playful voice while helping drive omnichannel sales across both ecommerce and retail touchpoints.
The campaign included an Action Ad overlay that let viewers shop directly from their TVs by clicking OK on their Roku remote. This guided them to the website to buy LolaVie products.
Discover how Roku Ads Manager helped LolaVie drive big sales and customer growth with self-serve TV ads.
The DTC beauty category is crowded. To break through, Jennifer Aniston’s brand LolaVie, worked with Roku Ads Manager to easily set up, test, and optimize CTV ad creatives. The campaign helped drive a big lift in sales and customer growth, helping LolaVie break through in the crowded beauty category.
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